Remote working is not a new phenomenon by any means—but it is a concept that was given its long overdue time in the sun due to the pandemic.
As the world was thrust into a state of mass isolation in spring 2020 and businesses across sectors scrambled to stay afloat, working from home became standard, with employers offering remote opportunities to staff wherever possible.
During the peak of the pandemic, working from home doubled in the UK, with 8.4 million people conducting their daily duties remotely. Meanwhile, in the US where 1 in 5 Americans say they had worked from home before the pandemic, more than a third of professionals started working from home.
Several remote working studies (including an MIT-based survey suggest that many business leaders believe that embracing remote working boosts productivity and fosters innovation.
The remote working revolution has changed the professional playing field, offering people the freedom and flexibility to pursue their careers in ways that break down the shackles of traditional office practices.
Despite highlighting the potential and possibilities of working from home, as the pandemic saw signs of levelling out in the 3rd quarter of 2021, many employers have been commanding a return to work.
Hybrid or Remote working
Just as the world of marketing after Covid-19 has changed completely, so too has the world of work, where remote working has so quickly become a part of modern life. And it might take a few years to settle into its own “new normal”.
According to a Slack survey, many workers like the new way of working with nearly three-quarters preferring a hybrid arrangement, while only 12% want to work in the office full-time and 13% at home full-time.